Pure Beauty only celebrates the best in the business!

The fourth edition of the Pure Beauty Global Awards took place on 12th May 2021 and announced the winners in 42 categories! 

The Pure Beauty Global Awards 2021, enlisted the help of Skin Care Guru and Journalist Alice Hart-Davis, the Product Junkie founder Amaya Smith, IFRA UK Director Lisa Hipgrave and Jasmine Hemsley, Sustainability Expert, to select the winners from a total of nearly 800 entries from across 42 countries!

Due to social distancing rules, the prestigious ceremony took place online. Pure Beauty announced the winners as part of a circus-themed digital ceremony hosted with glam by RuPaul’s Drag Race UK star Tia Kofi.

We are thrilled to see our Soak-Off Gel polish won the award for the “Best Hand and Nail Product of 2021”! A big, glamorous “Thank You” to the editorial team for their consideration and everyone’s support!

We continue to invest in developing new products, rolling out a new collection every month and also secondary launches. To see our Soak-Off Gel be honored and celebrated in such a category and ceremony, is a proof that our product development team, our commitment and dedication to provide the latest trends in nail products for our passionate customers and distributors around the world is glamorously paid off! 

Madam Glam

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